Today’s newspapers were flooded with Rajiv Gandhi’s birth anniversary ads. The papers were covered with colored, black and white, half page and smaller ads, many of which adjacent to each other. The cost of such ads is estimated between one crore and four crores each depending upon the factor if
A new study by Indian Institute Of Management, Ahmedabad (IIM-A) has shown the rise of food subsidies in India over a period of six years. The reports are shocking. During the time span between 2006-07 and 2011-12, food subsidies in India have grown over 300 percent. Studies show that the